This past Fashion Week, things got a little wacky out in Milan. Jeremy Scott debuted his Fall 2014 Collection with Moschino and boy, did it stomp its way down the runway. Or, should we say freeway, for the models strutting by made it feel like driving on the highway, passing countless McDonald’s and gas station stores selling junk food galore. Scott’s collection was a brash logo clash that paired fast food with couture and left viewers pondering consumer culture.
What’s more is that Scott is not just sampling our taste buds with his runway show, but taking to the idea of “Fast Fashion.” He has, in fact, released a capsule collection allowing spectators to purchase items NOW rather than waiting until next Fall. If you want to join in the movement, you can check it out at Moschino, Opening Ceremony, and Colette.Props to Scott for a wildly fun and provocative presentation that may not be loved by all, but should certainly be appreciated for how it feeds all our senses.