Reel It In: Tips for Buying Fresh Fish


When it comes to buying fish, many tread in murky waters. Having a procedure and knowing what to look for when scanning your options is key in selecting fish that is fresh and fine to eat. To help ensure you stay afloat in this process, we have compiled four simple steps to follow when swimming down the fish aisle:1. Start off on the right foot. Ensure you are shopping in a reputable store or market.

2. Sniff away. Fish should not smell fishy. It should smell like the ocean or clean water. If the fish is smelly, back away.

3. Survey the many fish in the sea. You’re looking for firm, clean flesh and shiny scales that rest closely to the skin. The gills should be red and wet, not slimy or dry. If the flesh looks at all dull and/or the gills discolored, hold the line and walk on.

4. Gaze into their eyes. Fresh fish should have clear, bright, and slightly bulged eyes. If the eyes are cloudy, this indicates the fish is past its prime. Sunken eyes indicate a fish that is dehydrated.

5. Get touchy feely. If you press the flesh of the fish and the skin does not bounce back, move on down the line.

Once you’ve hooked that perfect specimen, why not try one of our delicious recipes to take you fresh out of the water and onto your plate:

Grilled Swordfish with Olive Relish

Jerk Cod with Pineapple Salsa and Coconut Rice

Walnut Crusted Halibut

Sweet and Sour Halibut

Sweet Citrus Spiced Salmon

Mushroom-Crusted Sole

Crunchy Baked Sea Bass

Sizzling Tilapia with Mango Salsa



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